Flair Insights Helped Chinese Energy Storage Company to Discover +$15 Bn Revenue Potential in Asia-Pacific by 2028

Client Background
Our client was one of the prominent energy storage firm in China familiar with the global energy storage outlook. However, with growing energy demand across the Asian market, the company is looking to place a future bet on high-demand markets.


Problem Statement


The company is focusing on diversification of energy storage offerings across Asian markets and looking to evaluate market potential for next five years. With fluctuating trends and recessionary market viewpoints, the company is looking discover answers of their unknown and play a big bet in energy storage transition and gain market share.


Solution Offered

  • Flair Insights conducted in depth market research on the Global Energy Storage Market through its Hybrid Strategy Radar including secondary research, primary research and field work associates
  • Through our deep research we come-up with the market sizes for different region and found out Asia-Pacific to be the most lucrative region to tap initial success of this industry
  • Market sizes for each segment provided to address the potential of this industry
  • Two sided comprehensive viewpoints have been provided including ‘bird eye view’ analysis as well as analytical lenses to judge macro and micro trend of this energy storage technology
  • Detailed competitive analysis of existing market players with recent movements happing and upcoming planned movements regarding existing companies shared which helped client to position themselves in the existing market scenario
  • Deep dive expert interviews have been conducted and tracked key thought-provoking insights shared on
  • Cost and performance improvements – e.g., the cost of LiBs has decreased drastically and is witnessing a further downtrend
  • Energy storage-as-a-service (ESaaS) is becoming a key service model
  • Asia is on track to become the world leader in energy storage
  • EV-Lithium-Ion Battery has 2nd life opportunity to be used in energy storage system
  • RE and emissions reduction are also driving the adoption of battery storage solutions. E.g. - Solar PV – LiBs-based energy storage
  • Detailed COVID-19 impact analysis has been covered for each segment covered
  • Recessionary viewpoints and impact analysis has been done and real-time effect on the market growth predicted


Value Delivered

  • Thought-provoking market intelligence report and strategy playbook on Global Energy Storage Market has been provided to client. Flair Insights market analysis helped the client to realize over ~$15 Bn revenue opportunity in Asia-Pacific region for energy storage by 2028.
  • Calculative go-to market strategies have been recommended to client with implementation time range based on year-on-year revenue growth possibilities by near term target to 2025 followed by 2028


Our Analysis Help Client Find Answers of Their Unknown