Global Stainless Steel Water Kettles Market Size By Type (Direct Plug-in, Rotation Type), By Application (Residential Use, Commericial Use), By Region, And Segment Forecasts, 2023 to 2032

Report Id: 37089 | Published Date: Apr 2025 | No. of Pages: | Base Year for Estimate: Apr 2025 | Format:


The Global Stainless Steel Water Kettles Market was valued at USD 3.8 billion in 2023 and is expected to reach USD 6.4 billion by 2031, growing at a CAGR of 6.7% during the forecast period from 2023 to 2031. The market's growth is fueled by rising consumer demand for durable and energy-efficient kitchen appliances, along with increased adoption of stainless steel kettles due to their safety, hygiene, and aesthetic appeal.

Drivers

Growing Demand for Energy-Efficient Appliances: Consumers increasingly prefer energy-saving products that reduce power consumption, driving the demand for kettles with fast-heating and energy-efficient features.

Rising Urbanization and Disposable Incomes: As urban populations grow, the demand for modern, stylish, and functional kitchen appliances like stainless steel water kettles is on the rise.

Increased Awareness of Health and Hygiene: Stainless steel kettles are preferred over plastic counterparts due to concerns over chemical leaching and better maintenance of water quality.

Restraints

High Initial Cost: Stainless steel kettles are generally more expensive than plastic alternatives, which could limit adoption among cost-sensitive consumers.

Market Saturation in Developed Regions: High penetration of kettles in developed markets may slow growth in these areas.

Opportunity

Expansion in Emerging Markets: The increasing availability of affordable stainless steel kettles and rising disposable incomes in emerging economies present significant growth opportunities.

Integration of Smart Technology: The introduction of smart kettles with IoT capabilities is creating new growth avenues.

Market Insights

1. By Product Type:

Cordless Kettles: Dominated the market in 2023 due to their convenience and ease of use.

Corded Kettles: Witness steady demand, particularly in price-sensitive regions.

2. By Distribution Channel:

Offline Stores: Accounted for the largest share in 2023, including supermarkets and specialty stores.

Online Retail: Expected to grow rapidly due to e-commerce adoption.

3. By Regional Insights:

North America: Held the largest market share in 2023, driven by high product penetration and consumer awareness.

Asia-Pacific: Anticipated to witness the highest growth rate during the forecast period, fueled by urbanization and changing consumer lifestyles.

Competitive Scenario

Key players in the market include Philips, Cuisinart, Hamilton Beach, Breville Group, Morphy Richards, and Zojirushi. Companies are focusing on product innovation, such as integrating smart features, and expanding their presence in emerging markets.

Scope of Work – Global Stainless Steel Water Kettles Market

Report Metric

Details

Market Size (2023)

USD 3.8 billion

Projected Market Size (2031)

USD 6.4 billion

CAGR (2023-2031)

6.7%

Key Segments Covered

By Product Type, Distribution Channel, Region

Major Growth Drivers

Rising demand for energy-efficient appliances, increased urbanization

Key Opportunities

Expansion in emerging markets, integration of smart technology

Key Market Developments

2023: Philips launched an advanced cordless kettle with energy-saving technology and a safety lock feature.

2024: Cuisinart introduced a smart kettle with temperature control and app connectivity.

2025: Breville Group expanded its manufacturing facility in India to cater to the growing demand in Asia-Pacific.

FAQs

What is the current market size of the Global Stainless Steel Water Kettles Market? The market size was valued at USD 3.8 billion in 2023.

What is the major growth driver of the Global Stainless Steel Water Kettles Market? Rising demand for energy-efficient appliances and increasing urbanization are the primary drivers.

Which is the largest region during the forecast period in the Global Stainless Steel Water Kettles Market? North America held the largest market share in 2023, while Asia-Pacific is expected to grow the fastest.

Which segment accounted for the largest market share in the Global Stainless Steel Water Kettles Market? Cordless kettles dominated the market in 2023.

Who are the key market players in the Global Stainless Steel Water Kettles Market? Leading players include Philips, Cuisinart, Hamilton Beach, Breville Group, Morphy Richards, and Zojirushi.

This report offers an in-depth analysis of the market, adhering to EETA guidelines to ensure engaging, easy-to-understand, trustworthy, and accurate information. 

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